For massing, it is a rather questionable diet-strategy, given how AAS and Peptides vastly improve our ability to utilize carbs for growth. For cutting, recomping and maintaining? IMHO the best diet there is, at least for me.
Trying to cut on a high carb low fat diet makes me a moody son of a bitch that is always HANGRY. On a true ketogenic diet, preferable with keeping my main bulk of foodchoices to meat, fish, fowl, sea-food, vegetables, moderate low carb fruit, leafy greens, not highly processed, pre-packaged food, I can go without food for a whole day and not feel any different. I also need to skip all dairy, cheese, nuts etc completely, just too energy dense.
In short, just give it a shot, but be a bit patient. Switching over to fat burning mode takes time. Most adaptations should be done after 4 weeks, and you should feel good in and out of the gym 6 weeks tops. Either go cold turkey or slowly lower carb over ~3 weeks until you are ketogenic.
Personally, I need to ditch any artificial sweetener stuff to keep cravings down, but YMMV.